2018 BITD Mint 400 News & Information

JoeyD23

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2018 Merchandise Now Available Exclusively through The Dirt Co.

The 2018 BFGoodrich Tires Mint 400 is just around the corner. Show up in style and grab one of many new styles of #Mint400 t-shirts designed for men, women and youth. All Mint 400 shirts come stamped on a premium fit shirt in sizes S-3XL and are sold exclusively through The Dirt Co.

2018 Mint 400 Merchandise



Mint 400 OG T-Shirt (Black)


Womens Mint 400 OG T-Shirt (Black)

Youth Mint 400 OG T-Shirt (Black)

Mint 400 OG T-Shirt (White)




Mint 400 OG T-Shirt (Burgundy)

50th Anniversary T-Shirt (Black)

Womens 50th Anniversary T-Shirt (Black)

50th Anniversary T-Shirt (White)



Mojave Horizon T-Shirt (Black)


Womens Mojave Horizon T-Shirt (Black)

Stacked T-Shirt (Navy)


Plated T-Shirt (Black)




Plated T-Shirt (Navy)


Ghost Driver T-Shirt (Brown)


Youth Beasted Up T-Shirt


Mint 400 Civilian Jacket




50th Anniversary Trucker Patch Hat (Black)

50th Anniversary Twill Patch Hat (Black)

OG Trucker Snap Back (Black)


OG Twill Snap Back (Black)




Block Trucker Snap Back (Black)

Block Twill Snap Back (Black)


Bar Trucker Snap Back (Black)


Bar Twill Snap Back (Black)



2018 Mint 400 Decanter

50th Anniversary Mint 400 Wine

2018 Mint 400 Heatwave Visual Sunglasses
2018 Mint 400 Lanyards


The OG Mint 400 Patch
The Great American Off-Road Race Patch
The Original Mint 400 Patch

2017 Mint 400 Poster Pack




Additional Mint 400 Merchandise
Limited sizes while Supplies Last*



Mint 400 OG T-Shirt (White Reverse Print)


Mint 400 OG T-Shirt (Red)



Youth Mint 400 OG T-Shirt (Red)


Mint 400 OG Pocket T-Shirt (Black)




Mint 400 "Original" Logo T-shirt - (Black)


2017 Mint 400 "Original" Logo T-shirt - (Grey)


Mint 400 "Original" Logo T-shirt - (Red)


Mint 400 "Word" T-Shirt





Mint 400 "Into The Sun" T-Shirt



2016 Mens Mint 400
Event Tee



2016 Kids Mint 400
Event Tee



2015 Justin Lofton Mint 400 Victory Shirt




Mint 400 Unsung
Heroes T-Shirt



Mint 400 Old Skool
T-Shirt



Mint 400 1972 T-Shirt



Mint 400 Comic Hero T-Shirt





Mint 400 100 Proof T-Shirt


Mint 400 On Point T-Shirt


Youth Mint 400 Truckin T-Shirt


Mint 400 Ministry T-Shirt




Mint 400 Spade T-Shirt



I'm a 400 Women's T-Shirt


Mint 400 Women's I Love T-Shirt

Youth Mint 400 Girls "Future" T-Shirt




Youth Mint 400 Let's Race T-shirt - Red

Mint 400 Let's Race Kids T-Shirt - Blue




 

JoeyD23

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ZERO One Odysseys Named Official “Arrive & Race” Class for The 2018 BFGoodrich Tires Mint 400
Come race The Great American Off-Road Race in Las Vegas, NV



The Mint 400 announced today the return of the official “Arrive & Race” Class for the 2018 BFGoodrich Tires Mint 400. Through a multi-year partnership with Zero One Odysseys you can easily “arrive and race” The Great American Off-Road Race.



Zero One Racing has been the official Mint 400 “arrive and race” partner for six consecutive years, hosting celebrity racers such as the Red Bull Signature Series host Sal Masekela, Denver Bronco DeMarcus Ware, actor and respected road racer Patrick Dempsey, and actor/comedian Dax Shepard to name a few. The Mint 400 has a rich history of celebrity racers competing in “The Great American Off-Road Race™” including Steve McQueen, Chuck Norris and James Garner.

Zero One Odysseys is the premier off-road adventure group operating in Las Vegas, Nevada, offering single off-road adventures just outside of Las Vegas as well as and multi-day adventures that reach deep into some of the most scenic and remote terrain of the desert Southwest. Because of their responsible approach to the environment, Zero One Odysseys has specialized in providing off-road enthusiasts access to parts of the world hidden from the casual traveler. They take you to the places where history happened, where nature is still wild, and where people are real.






“Zero One cars offer an easy entry point in to off-road racing and now they offer and the economic platform of The Polaris RZR. Their team does a great job of handling all the prep, maintenance and pitting for you so you can just show up and race, without having to try and manage your own program. They make it easy for you to arrive and race,” stated Mint 400 CEO, Matt Martelli.

Zero One Odysseys is always looking for ways to cater to the untamed spirit in all of us. With Zero One Odysseys, you can climb into a professionally maintained off-road race vehicle at The Mint 400 and run a worry free race. Their professional staff prep and maintain the race car and give participants the thrill of a lifetime.



“We have spent years running tours and supporting race teams to perfect our program. Now we offer the ultra capable and economic Polaris RZR platform in addition to our Zero One buggies. You don’t have to spends years and hundreds of thousands of dollars to come race the Mint 400. You just call us and we handle everything for you from your flights, to hotels, to race logistics. Our “arrive and race” program makes it easy and safe and lets our clients concentrate on the parts that matter most to them – driving, partying and winning (in whatever order they decide). Our drivers have fun, we handle the stress,” said Earl Desiderio CEO of Zero One Odysseys.

Zero One Odysseys operates as a SPEC class, meaning it’s an even playing field and driver talent and strategy is the only advantage in the race. Limited Vehicles available so make your reservations now.

Contact Earl Desiderio at Zero One Odysseys
(702) 361-9100
[email protected]

About Zero One Odysseys
Zero1’s Odyssey packages offer single day, and multi-day, off-road adventures that reach deep into some of the most scenic and remote terrain of the desert Southwest. You’ll find yourself covering miles of challenging trails at speed utilizing a purpose-built vehicle, and experiencing a one-of-a-kind journey you’ll remember for a lifetime.

Zero1 specializes in two things: Adventure and Access.

1) ADVENTURE: The Zero1 experience has been carefully crafted to deliver a wealth of stories and memories to our guests. Our treks are singularly unique experiences; ones that provide exploits that simply can’t be matched elsewhere.

2) ACCESS: With Zero1, you’ll see parts of the world hidden from the casual traveler. We take you to the places where history happened, where nature is still wild, and people are real.

Zero1 combines these core priorities to deliver authentic sojourns into undeniable splendor. You won’t see roadside markers, “viewing areas” or or tourist attractions on our watch. What you will experience is unspoiled nature at its most stunning, and points of interest that aren’t on any map. Because we know it isn’t just about what’s out there – it’s how you get there.

When you take an adventure with Zero1, you’ll discover something in yourself. Getting behind the wheel of our tour cars is something only a few will ever experience, but the few that do walk away with something invaluable: Stories, confidence and friendships that will last a lifetime.



 

JoeyD23

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The Miss Mint 400 Competition Returns to Las Vegas and Fremont Street


The Mint 400 is happy to announce the return of the Miss Mint 400 competition, and the continuation of our longstanding tradition of finding the ultimate spokeswoman and model for “The Great American Off-Road Race”. In an effort to respond to the current climate of women's empowerment, The Mint 400 organization has decided to reshape the competition in a way that is wholly respectful and supportive to women, including awarding the newly crowned Miss Mint 400 the opportunity to pilot her own race car!

The announcement comes on “Miss Mint 400” contest founder and race director KJ Howe’s birthday who will be hosting this years competition with his infamous co host Spanish Tony. Together with a panel of judges they will crown one women who best embodies the Spirit of 50 years of the Mint 400.


“This year we will be looking for six finalists who personify the history and heritage of the Miss Mint competition and celebrate its past styles and glory. This is a call to arms to find a woman worthy of 50 years of American off road racing culture. Spandex, high waisted daisy dukes, lip gloss, Farrah Fawcett blowouts and an attitude to match. A throwback to the strong and powerful women of the 1970’s,” commented Mint 400 owner Joshua Martelli.

CLICK HERE TO ENTER THE 2018 MISS MINT 400 COMPETITION


The 2018 Miss Mint 400 will be given a platform within off road racing to reshape and change attitudes with the full support of the race owners. A cash prize of $5000 and a $30,000 photo shoot with world famous fashion photographer Simon Emmett for a highly regarded fashion magazine are some of the benefits of winning. New to this year's competition is the opportunity for the newly crowned Miss Mint to driver her very own race car in the 2019 Mint 400 race, courtesy of Zero 1, Las Vegas - a premiere arrive and drive race group that offers competitive and safe racing at The Mint 400.


The quest to find the new Miss Mint 400 begins Monday, February 12th and culminates with the selection of one lucky woman onThursday, March 8th on historic Fremont Street in downtown Las Vegas.


Former Miss Mint winners include "Wheel of Fortune's" Vanna White and "Wonder Woman" Lynda Carter. Twelve lucky Finalists will receive a four-night stay at the beautiful official Mint 400 host hotel, The Golden Nugget Hotel and Casino. The 2018 Miss Mint 400 will be crowned Miss Mint 400, receive $5,000 and a professional photo shoot arranged by The Mint 400 ($30,000 value).



The 2018 Miss Mint 400 competition is easier than ever to enter. Contestants simply upload five photos and create a public profile on the Mint 400 website - themint400.com, then encourage their friends and fans to “vote” for their Mint 400 profile page via social media. The contestant with the most votes will automatically be selected as a Finalist. Judges will review ALL entries and pick eleven additional Finalists. All six Finalists will travel to Las Vegas and receive a free 4-night hotel stay at the Golden Nugget Hotel and Casino, the official host hotel and headquarters for The 2018 BFGoodrich Tires Mint 400.



In Las Vegas, “Miss Mint 400” contest founder KJ Howe and cultural attache “Spanish Tony” will lead an esteemed panel of judges choosing the woman who best represents the spirit of The Mint 400. K.J. created “The Girls of the Mint 400″ in 1972 to add glamor and PR value to the race. The 2018 Miss Mint Crowning Ceremony will take place on Thursday March 8th at 7:30pm, on historic Fremont Street East and 9th street. ALL of the Finalists will hold the title of being a “Mint 400 Girl”, but only one can wear the crown!

Famous Miss Mint 400 winners include Tracy Vaccaro, Vickie Reigle, Lisa Soulé, Anita Merritt, Angela Aames, Lisa Hunter, Suzanne Regard, and of course Vanna White and Lynda Carter, who all went on to star in various movies and television series - as well as national advertising campaigns.

*The 2018 Miss Mint 400 Contest (the “Contest”) is open only to women who are legal residents of the fifty (50) United States and the District of Columbia, eighteen (18) years of age and older as of February

CLICK HERE TO ENTER THE 2018 MISS MINT 400 COMPETITION
 

JoeyD23

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Spectator Areas Nearing Capacity! Get Your Pass Before They Sell Out..
Already got a pass? Parking passes have begun shipping!



Spectator areas for the 2018 BFGoodrich Tires are filling up fast and nearing capacity. Spectator parking passes are designed to guarantee the holder a parking spot at The Mint 400. There are a limited number of available parking spots in each spectator area and the PRIMM Valley Start/Finish. All areas are filling up quickly and are expected to sell out prior to the event.

CLICK HERE TO PURCHASE A MINT 400 SPECTATOR PARKING PASS



Already have a pass? Parking passes will begin shipping this week! Start/Finish VIP Hospitality Passes for the 2018 BFGoodrich Tires Mint 400 are now available for purchase exclusively through The Dirt Co. Take in panoramic views of racers screaming through the brand new short course style in-field, the infamous Primm “dyke jump”, and a massive tabletop “flying finish”. Off-road rans will unite to watch The Great American Off-Road Race and sip on complimentary craft and domestic beer offerings, wine and cocktails at an open bar and enjoy food prepared by Michelin Star Chef, Drew Deckman. Breakfast, lunch and dinner is included and Mint 400 VIP’s will have access to shaded seating, air conditioned restrooms, phone charging stations and a 2018 merchandise package.


CLICK HERE TO PURCHASE A BFGOODRICH TIRES MINT 400 VIP HOSPITALITY PASS
 

JoeyD23

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K&N Filters Returns to Sponsor The 2018 Mint 400
Come check out the full line of air intake systems at The Mint 400 contingency!



The Mint 400 announced today its extended partnership with K&N Filters for the 2018 BFGoodrich Tires Mint 400. K&N will be displaying and vending its thorough line of air filters and air intake systems at the massive Odyssey Battery Mint 400 Tech & Contingency on Fremont St. East on Thursday, March 8th & Friday, March 9th and Saturday, March 10th at the Primm Valley Mint 400 Start/Finish in Primm, NV directly behind Buffalo Bills Casino.



K&N air intakes are designed to dramatically reduce intake restriction as they smooth and straighten air flow. This allows your engine to inhale a larger amount of air than the factory air filter assembly. More air means more usable power and acceleration throughout the engine’s RPM range. Some of the biggest names in off-road racing use K&N Filters including Tavo Vildosola, Tracy Graf, Adam Householder and Greg Adler to name a few.



K&N is excited to announce the release of their new Can-Am X3 intake system…it’s a true air intake system! The K&N 63-1141 AirCharger air intake system replaces the restrictive factory air filter and air intake housing in select CAN-AM models. The 63-1141 air intake comes with a K&N high-flow air filter which is protected from the elements with an enclosed filter housing. Air is directed through a custom-molded intake tube into the engine’s throttle body for better low-end torque and guaranteed horsepower. The oversized cone shaped air filter is washable and reusable with over double the filtration surface area for better dust holding capacity over the stock filter.



“Last year, K&N joined us as a sponsor and quickly saw the potential in using The Mint 400 as a way to showcase new products and get them in front of the right people. We had been talking with them about the off-road and UTV market for quite some time,” Mint 400 CEO, Matt Martelli. “We’re thrilled to have them back and to receive their support again in our 50th anniversary year.”

K&N Engineering in Riverside California is the world's leading manufacturer of washable performance air filters and air intake systems. K&N invented the reusable high flow cotton air filter in 1969 and has been perfecting the technology ever since. K&N is a world class filtration company selling air filters, oil filters, and air intakes in over 30 countries. K&N sells over 5,000 products designed for cars, trucks, motorcycles, engines, and industrial applications. From their Million Mile Warranty to their Consumer Protection Pledge, K&N stands behind their products and their consumers 100%. The distinctive K&N logo represents performance from one of the original performance companies.
 

JoeyD23

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ODYSSEY® Battery Returns as Mint 400 Contingency Title Sponsor
Come check out the largest collection of off-road vehicles and accessories in off-road!


The Mint 400 announced today the return of ODYSSEY® battery as title sponsor of Tech & Contingency. This year, the ODYSSEY® battery Mint 400 Contingency has expanded to two full days to accommodate the four hundred race teams and 100+ vendors that make up The Great American Off-Road Race.



This year marks the seventh consecutive year The Mint 400 will host the ultimate display of off-road vehicles and accessories right in the middle of downtown Las Vegas on Fremont St. East. Tens of thousands of enthusiasts will flood Fremont Street on Friday to witness the unparalleled spectacle of over 400 off-road race vehicles parading among hundreds of off-road aftermarket brands and manufacturers.



This historic annual gathering dates back to 1970’s, when The Mint 400 was actually started on Fremont St. in front of The Mint Hotel.



ODYSSEY® battery will also be the presenting sponsor of the 4 Wheel Parts Vehicle Parade that kicks of the four days of off-road festivities on Wednesday, March 7th. Come visit ODYSSEY® battery at Contingency to check out their full line of products Thursday, March 8th & Friday, March 9th on Fremont Street East andSaturday, March 10th at the Primm Valley Mint 400 Start/Finish in Primm, NV directly behind Buffalo Bills Casino.





ODYSSEY® Extreme Series™ batteries feature twice the overall power and three times the service life of conventional batteries, making them ideal for the ultra-harsh proving grounds of off-road racing. Sponsor of Jerry Zaiden/Camburg Engineering, Greg Adler and Tanner Foust, ODYSSEY® battery products are race-condition proven, making them ideal for racing, support vehicles, UTV’s, as well as your daily driver.

“No other motorsport lets fans get so close to the race vehicles and meet their heroes in person. The combination of the racing spectacle and accessibility makes The Mint 400 the perfect event for ODYSSEY® battery to directly reach enthusiasts,” stated Alan Kohler, transportation and specialty marketing manager at EnerSys..




“We are stoked to have ODYSSEY® battery onboard for the second year. They make a great product that is born from the harsh demands of off-road racing. It’s important for us to have brands involved with The Mint 400 that make quality products that enthusiasts can buy on the spot to improve their daily driver. We want to connect racing back to everyday automotive products,” stated Mint 400 CEO, Matt Martelli.


ABOUT ENERSYS®
EnerSys, the global leader in stored energy solutions for industrial applications, manufactures and distributes reserve power and motive power batteries, battery chargers, power equipment, battery accessories and outdoor equipment enclosure solutions to customers worldwide. Motive power batteries and chargers are utilized in electric forklift trucks and other commercial electric powered vehicles. Reserve power batteries are used in the telecommunication and utility industries, uninterruptible power supplies, and numerous applications requiring stored energy solutions including medical, aerospace and defense systems. Outdoor equipment enclosure products are utilized in the telecommunication, cable, utility, transportation industries and by government and defense customers. The company also provides aftermarket and customer support services to its customers from over 100 countries through its sales and manufacturing locations around the world.




 

JoeyD23

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2018 Limited Edition Heat Wave Visual Mint 400 Sunglasses
Check out the full line of Heat Wave Visual sunglasses at The Mint 400



The Mint 400 and Heat Wave Visual have teamed up once again to bring you the official custom sunglasses for the 2018 BFGoodrich Tires Mint 400 powered by Monster Energy!

These Limited Edition Mint 400 Sunglasses are based off of Heat Wave Visual’s proven model the VISE and feature a gold Heat Wave metal logo inlays exclusive to the The Mint 400. They also feature “The Mint 400” printed on the side of each arm, along with official branding on the inner temple. These sunglasses are a perfect way to rep off-road in style while keeping your eyes out of the searing Nevada sun.



CLICK HERE TO PURCHASE THE NEW 2018 MINT 400 SUNGLASSES

“Heat Wave Visual is a perfect example of a lifestyle brand built from passion. Over the past six year, Justin and Doug have created a fun, marketable brand that fits perfect with The Mint 400,” said Mint 400 CEO, Matt Martelli. “Year after year, the custom Mint 400 Heat Wave Visual sunglasses are a must have item from our list of official merchandise.”

The Vise sunglasses have become a go anywhere, do anything pair of sunglasses. Uncompromising and bold, the superior design of the Vise is evident with its hard lines, squared up shape and relaxed fit. The Vise features interchangeable lenses, and a hardwareless ball and socket hinge design making them not only more durable, but allowing for endless customization options. The end result is a pair of sunglasses that is suited for any occasion.



Heat Wave Visual most recently launched their new Interceptor line, aptly named after big-engine, afterburning interceptor fighter aircraft from the 60's and 70's. The Interceptor sunglasses are a step up in every regard for them, both in design and quality standards. Every detail of these sunglasses was meticulously gone over to ensure the final product was something that we could be proud of, and something that could sit right along side high-end counter parts.

The 2018 Mint 400 Heat Wave Visual sunglasses will be available for purchase at both the Heat Wave Visual booth and official Mint 400 merchandise semi at Tech & Contingency on Thursday, March 8th & Friday, March 9th from 8:00am-5:00pm on Fremont St. East and all day long at the official Primm Valley Mint 400 Start/Finish Line in Primm, NV on Saturday, March 10th.
 

JoeyD23

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Last Chance for Parking & VIP Passes Shipped In The Mail
Shipping ends tonight at midnight - All passes up to the event will be will call only!


Spectator areas for the 2018 BFGoodrich Tires Mint 400 powered by Monster Energy are filling up fast and nearing capacity. All orders purchased after midnight tonight will NOT be shipped in the mail. Spectator parking passes will still be available for purchase online but will need to be picked up onsite from The Dirt Co. booth on Fremont Street from 8:00AM-5:00PM on Thursday, March 8th or Friday, March 9th.

CLICK HERE TO PURCHASE A MINT 400 SPECTATOR PARKING PASS




Upgrade to VIP! Already have a pass? Parking passes will begin shipping this week! Start/Finish VIP Hospitality Passes for the 2018 BFGoodrich Tires Mint 400 are now available for purchase exclusively through The Dirt Co. Take in panoramic views of racers screaming through the brand new short course style in-field, the infamous Primm “dyke jump”, and a massive tabletop “flying finish”. Off-road rans will unite to watch The Great American Off-Road Race and sip on complimentary craft and domestic beer offerings, wine and cocktails at an open bar and enjoy food prepared by Michelin Star Chef, Drew Deckman. Breakfast, lunch and dinner is included and Mint 400 VIP’s will have access to shaded seating, air conditioned restrooms and phone charging stations.

CLICK HERE TO PURCHASE A BFGOODRICH TIRES MINT 400 VIP HOSPITALITY PASS








More Information: Management by: Racer / Competitor Information:
www.themint400.com The Martelli Brothers/The Mint 400 Inc. BITD.com
Matt Martelli / Joshua Martelli
Sponsorship Inquiries:
[email protected] The Mint 400
2554 Pahvant St.
Media Inquiries: Oceanside, CA 92054
[email protected] (760) 721-3600 Facebook | Instagram | Twitter | YouTube

About The Mint 400
Known as “The Great American Off-Road Race™," The Mint 400 is the oldest, most prestigious, and most challenging off-road race on the planet. This annual four-hundred mile marathon between the top off-road racers in the world includes over three hundred and fifty race teams in twenty-four different classes of off-road vehicles. Established in 1967, The Mint 400 is steeped in American lore. Thousands of racers and celebrities from around the world have attempted to tame the brutal Nevada desert, but less than half of them have ever finished the Mint. An entire week of events lead up to the famed off-road contest in and around Las Vegas, including a vehicle parade down the Las Vegas Strip, a drivers meet and greet, a pit crew challenge contest, the Miss Mint 400 beauty pageant, massive parties, a qualifying race, and a huge ten-block “contingency” gathering on Fremont Street East. Over forty-thousand spectators gather to watch the worlds best off-road race teams do battle at The Mint 400!

About Mad Media
Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. We craft authentic, culturally engaging brand messages, and deliver them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online content and viral film projects such as The Gymkhana Series and XP1K Series.
 

JoeyD23

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The 5th Annual Rugged Radio Driver Meet and Greet Returns to The Mint 400
Come meet the racers of The Great American Off-Road Race!



What: 5th Annual Rugged Radios Driver Meet and Greet
When: Thursday, March 8th from 5:00PM-9:30PM
Where: 9th and Fremont (Inside the Pit Crew Challenge Lot)
Who: The Racers of The Mint 400

For the fifth consecutive year, the Rugged Radios Driver Meet and Greet is back! Rugged Radios is hosting the official Mint 400 Meet & Greet session Thursday night in the Pit Crew Challenge lot on 9th and Fremont beginning at 5:00pm. The Meet & Greet is open to ALL teams and drivers competing in the 2018 BFGoodrich Tires powered by Monster Energy.





Fans, come meet the racers of The Mint 400 and get personal autographs and photos with your favorite driver, and more! Come experience the history and excitement of The Mint 400 as we build up to the most spectacular off-road race in North America. Bigger, badder and better than ever! The Rugged Radios Meet & Greet will be happening Thursday night inside the Pit Crew Challenge Lot (9th and Fremont) and is open to the public. Come for the autographs, Pit Crew Challenge, and Miss Mint competition!

“Rugged Radios has been such a huge supporter of The Mint 400 directly through our racers. We’re now entering the fifth year in the Mint 400 Meet & Greet and each year it gets bigger and bigger. It’s important to me that events like this are celebrated at The Mint 400, where fans can interact with and meet the racers of The Great American Off-Road Race!” commented Mint 400 CEO, Matt Martelli.






CLICK HERE TO VIEW THE 2018 RUGGED RADIOS MEET & GREET SCHEDULE
 
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JoeyD23

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Youtheory Signs on as Official Sponsor of The Great American Off-Road Race
Youtheory Racing to field 4 vehicles at the 2018 Mint 400



The Mint 400 announced the addition of Youtheory as a supporting sponsor for the 2018 Mint 400. Youtheory is a lifestyle brand which manufactures supplements for today's consumers who are interested in health, beauty and anti-aging. Youtheory is all about feeling good and living to the fullest, like we all did in our youth. Youtheory’s entire line of health and beauty supplements, including its brand new line of products formulated just for men, are sold in over 50,000 retailers and health food stores nationwide.



Youtheory Racing will also be fielding two Trick Trucks, one 6100 truck and one Class 1500 car at The Mint 400. Jeff Terzo will pilot the #37 Trick Truck, Anthony Terzo will pilot the #55 Trick Truck, Andrew Whitehead will pilot the #6183 and 2017 Class 1500 Champion, Harley Letner, will again pilot the #1501 TT Destroyer.



Youtheory will be displaying and vending its full line of active lifestyle supplements at the massive Odyssey Battery Mint 400 Contingency right in the heart of downtown Las Vegas on Fremont St. East. Youtheory will also be displaying on race day at the start/finish line in Primm Behind Buffalo Bills Casino.



“We have learned first hand from our multi-vehicle team how physically demanding racing is, so the use of our supplements is a natural fit,” stated Youtheory CEO, Darren Rude. “The Mint 400 is the perfect event for Youtheory to showcase our full line of supplements. Off-road racers and fans are physically active so it creates a direct need for supplements to support a healthy lifestyle.”



“I am stoked to have consumer brands like Youtheory realize the value that off-road racing culture has in marketing products to mainstream consumer. They have been a longtime supporter of off-road racing with their multi-vehicle team. I also like that they are reinforcing a healthy lifestyle,” stated Mint 400 CEO, Matt Martelli.

Come and visit Youtheory at Contingency to check out their full line of supplements Thursday, March 8th & Friday, March 9th at Tech & Contingency on Fremont Street East and Saturday, March 10th at the Primm Valley Resorts Mint 400 Start/Finish Line in Primm, NV directly behind Buffalo Bills Casino.

About Youtheory
Youtheory is all about feeling good and living to the fullest, like we all did in our youth. We believe health comes from the inside. Our goal is to provide you with the highest quality products to enhance your overall health and wellness. We want our customers to choose our products because of the way they make them feel, inside and out. Aging is not a curse, but a blessing, so embrace it. Youtheory is here to help you age beautifully and thrive daily.
 
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JoeyD23

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Method Race Wheels Returns as Title Sponsor of Mint 400 Time Trials & Pit Crew Challenge
Method Race Wheels Remain Time Trials and Pit Crew Challenge Title Sponsor

Continuing their seven year sponsorship of The Great American Off-Road Race, Method Race Wheels has returned as title sponsor of The Mint 400 Time Trials and Pit Crew Challenge. The Method Race Wheels Time Trials will take place on Thursday, March 8th at 9:30AM at APEX at Pabco Road and will be open to the general public. Later that night, the results will be announced on stage at 7:00pm immediately before the Method Race Wheels sponsored Mint 400 Pit Crew Challenge.



Up for grabs at Time Trials and the Pit Crew Challenge are two one of a kind trophies. The fastest qualifier will receive a custom Method Race Wheel trophy and the top pit crews in the 6100 Class and Trick Truck will receive a custom Pro Eagle jack trophy, both hand painted by Kelly and Sons Crazy Painters.

“Method has been with us since day one. Their continued support has played an integral role in our growth and we look forward to bigger and better things to come. We are stoked to have them back for the seventh year as a sponsor and partner of The Mint 400,” stated Mint 400 CEO, Matt Martelli.





The Mint 400 Method Race Wheels Time trials are an all out battle for race day starting positions between the top off-road racers in the world. Starting position is critical for those competing against the ultra brutal four hundred mile race and some of the best action from the weekend can be seen in the all or nothing sprint. A stunning custom made trophy will be awarded to the fastest overall qualifier.



This year marks the seventh consecutive year The Mint 400 will host the ultimate single-elimination pit crew challenge contest. Top teams from Trick Truck and 6100 classes will compete for bragging rights and a hand painted custom jack trophy. The Method Race Wheels Mint 400 Pit Crew Challenge is a celebration of the dedicated pit captains, mechanics, and volunteers that spend countless hours prepping, maintaining and fixing off-road race vehicles before, during, and after they compete, as the margin between a victory and second place undoubtedly comes down to the speed of a pit stop during the epic race!







The showdown will be held at the lot on 9th & Fremont St., directly across the street from Atomic Liquors. The event is free, open to the public and will be held Thursday, March 8th at 8:00pm, right after the announcement of top qualifier from the Method Race Wheels Time Trials.

“We’re a brand born from off-road racing who’s created a performance based product that you can buy for your everyday driver. At The Mint 400, we’re able to directly reach those people and reinforce our support for off-road racing and many of the teams we sponsor,” stated Method Race Wheels CEO, Kevin Fitzgerald.

Come visit Method Race Wheels at Contingency on Thursday, March 8th & Friday, March 9th on Fremont Street East and Saturday, March 10th at the Primm Valley Mint 400 Start/Finish in Primm, NV directly behind Buffalo Bills Casino.
 

JoeyD23

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The Road to The Mint 400 presented by BFGoodrich Tires: Jason Scherer



Hailing from Danville, California, Jason Scherer has been involved in rock crawling and off-road racing for nearly 20 years, and has stood on the podium at many races, most recently at this years King of the Hammers. He grew up in the rock crawling community, well before it was a sanctioned form of racing. Jason won the 2009 King of the Hammers race as well as several 2012 and 2013 National Championship races.





But unlike many of his counterparts, he has to juggle running the family business and racing. This year he and many of his Ultra 4 competitors are competing at the Mint 400, for a chance to be named the Triple Crown Champion.

Don’t miss your chance to see Jason and the field of nearly 30 Ultra-4 trucks battle mother nature and the clock at The Great American Off-road race! The 2018 BFGoodrich Tires Mint 400 powered by Monster Energy runsMarch 7th - 10th in Sin City Las Vegas!
 
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JoeyD23

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Las Vegas’ RideNow to Support The Great American Off-Road Race
Come check out their line of vehicles at The Mint 400 contingency

RideNow Vegas, part of the largest Powersports Dealer Group in the United States, is returning to The 2018 BFGoodrich Tires Mint 400 powered by Monster Energy to support. RideNow will be showcasing multiple custom vehicles From Polaris and Can-Am with Mint 400 Exclusive Parts Specials in a massive 30’x90’ display at the Odyssey Battery Mint 400 Contingency in the heart of downtown Las Vegas on Fremont St. East.



RideNow Powersports has been touted by industry leaders as the largest and most professionally operated Powersports dealer group in the country which started in 1983 as a small Honda dealership in Chandler, Arizona. The company quickly grew nationwide and includes six powersports locations here in the Vegas Valley area specializing in off-road and on-road enthusiasts needs.



Make sure to visit one of their Vegas Valley locations: On Craig Rd., On N. Rancho Drive and On Boulder Hwy. Known as “Home of the FREE TIRE INSTALL”, we stock quality products from trusted manufacturers like Polaris, Can-Am®, Honda, Kawasaki, Suzuki, and Yamaha as well as most after-market accessories from Parts Unlimited, Tucker Rocky, Western Powersports and others. Visit us online for all your powersports needs atwww.RideNowVegas.com
 
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JoeyD23

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Rockford Fosgate Jumps on as Supporting Sponsor of The Mint 400



The Mint 400 announced today its latest partnership with Rockford Fosgate, the industry leader in high-performance audio systems. Rockford Fosgate has spearheaded the car audio revolution for decades and will be bringing its full line of state-of-the-art amplifiers, speakers, subwoofers and signal processors to The Great American Off-Road Race.



“Music is such an important part of our culture and it’s cool to see brands that have been around for so long adapt to new and changing markets,” said Mint 400 CEO, Matt Martelli. “Their kits for the ATV, UTV, and the rest of the off-road markets are robust, and they will have huge success putting them on display in front of the tens of thousands of people at tech and contingency.”

Whether it's automobiles, motorcycles, boats or off-road vehicles, Rockford Fosgate makes a stereo system for it. Purpose-designed and purpose-built for performance in the elements, their platform stems from passion and power. Rockford Fosgate implements the most state-of-the-art technology available in the audio world. Best of all, their entire line of products…amps, subwoofers, speakers, processors, and source units…are designed and engineered in Tempe, Ariz.



“We are excited to be a supporting sponsor of The Mint 400,” said Tammy Lowe, Rockford Corp. director of marketing. “As powersports continues to grow and become an even greater focus of our business, The Mint 400 is the ideal event for us to showcase our products and connect with current and new audio Fanatics."

Rockford Fosgate provides a full line of multi-stage kits for off-road vehicles, including Polaris, Yamaha, and Can-Am. All kits are designed to provide high performance audio for the back country and twisted trails while out in the elements. Rockford keeps the installation simple by offering incredibly efficient plug-and-play kits designed to fit factory locations perfectly by utilizing precise 3D scanning so there is no loss of storage or cabin space.

Come check out Rockford Fosgate’s full line of products on Thursday, March 8th and Friday, March 9th at the Odyssey Battery Tech & Contingency on Fremont Street.

About Rockford Corporation
Setting the standard for excellence in the audio industry, the Rockford Corporation markets and distributes high-performance audio systems for the mobile, motorsport, and marine audio aftermarket and OEM market. Headquartered in Tempe, Ariz., Rockford Corporation is a publicly traded company and manufactures or distributes its products under multiple brands: Rockford Fosgate(R), CrimeStopper, and Renegade. For more information, please visit: www.rockfordfosgate.com, www.crimestopper.com, and www.renegadecaraudio.com.
 

JoeyD23

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Have Dinner with the Champions of Off-Road Racing
at the 2018 Dinner of Champions



Dinner of Champions Menu
~~~
Amuse Bouche <Drew Deckman>
Cured Yellowtail, Cucumber Water, Sea urchin, Seaweed Salad
~
Lobster “Eggs Benedict” <Chef Dan Krohmer>
Grilled Bacon Wrapped Lobster Tail, Toasted brioche, Poached Jidori Egg,
Miso Hollandaise, Mizuna Salad
~
Slow-roasted Whole Lamb (barbacoa style)
<Drew Deckman>
Local Vegetables, Confit Potatoes, Molcajete Sauce, handmade Tortillas, Pickled Vegetables. (Family Style)
~
Dark Chocolate Mousse, Cocoa Nibs, Calabrian Chocolate Gelato, Cardamom Sponge Cake
<Chef Justin Hall>
~~~


The Mint 400 today announced a new event at the 2018 BFGoodrich Tires Mint 400 powered by Monster Energy. The Dinner of Champions will be held at The Kitchen at Atomic on Wednesday, March 7th at 7:00pm. The Dinner of Champions is a dining experience with some of the current and past champions of off-road, including Rob MacCachren, Jack Johnson, Rod Hall and KJ Howe. Rub elbows with some of the greatest champions of off-road racing from the past and the present while partaking in a three course dining experience delivered by Michelin star Chef Drew Deckman. Come enjoy wine and Mezcal tastings and experience the culinary soul of off-road culture. Dinner includes a 3 course, plated meal for up to 100 people.

Confirmed Champions: Jack Johnson, KJ Howe, Rob MacCachren, Rod Hall & more!
Chefs: Chef Drew Deckman, Chef Dan Krohmer, Chef Justin Hall
Date: Wednesday, March 7th 2018
Time: 7:00pm – 12:00am
Seat Cost: $125.00
Location: The Kitchen at Atomic



CLICK HERE TO RESERVE YOUR SEATS AT THE DINNER OF CHAMPIONS


Meet Dinner of Champions chef, Drew Deckman. After growing up in Peachtree City, Georgia, and completing a degree in Philosophy from Rhodes College, Chef Drew Deckman embarked on a culinary journey that landed him in Mexico’s Baja Peninsula in 2007. Prior to his arrival in Mexico, Deckman spent a decade in Europe, spanning countries such as France, Switzerland, and Germany, and cooking with greats such as Paul Bocuse, Jacques Maximin, Gilles DuPont, and Tommy Byrne. It was in Germany that Deckman was awarded a coveted Michelin star for his work in Restaurant Vitus in Reinstorf.

Drew will be joined by Chef Dan Krohmer of Other Mama & Justin Hall of The Kitchen at Atomic.
 
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JoeyD23

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The 4 Wheel Parts Mint 400 Vehicle Parade powered
by Odyssey Battery Set to Rumble March 7th at 3:00pm

Come watch over 100 off-road vehicles rumble down the Las Vegas Strip




The world's toughest off-road race vehicles will parade down world famous Las Vegas Strip during the 4 Wheel Parts Mint 400 Vehicle Parade powered by Odyssey Battery. This year, the parade will span ten miles, beginning at Tropicana Boulevard and stretch all the way to Atomic Liquors on Fremont Street, officially kicking off the 2018 BFGoodrich Tires Mint 400 powered by Monster Energy. The massive group of race cars will be led by the vintage class, honoring the 50th anniversary of The Great American Off-Road Race.



“This is the sixth consecutive year the City of Las Vegas has allowed us to showcase these amazing vehicles on The Strip for the people of Las Vegas to see. We are very grateful to the City of Las Vegas and everyone at 4 Wheel Parts and Odyssey Battery for helping us continually make this happen,” said Mint 400 CEO, Matt Martelli.



Over ten million dollars worth of custom fabricated off-road race cars will be on display and thunder down the Strip in tribute to the famed Mint 400 vehicle processions that took place on Fremont Street decades ago. The vehicles are part of a massive field of 400 entries that will compete Saturday, March 10th just outside of Las Vegas at The Great American Off-Road Race.



The 4 Wheel Parts Mint 400 Vehicle Parade powered by Odyssey Battery will end with a kick-off party at Atomic Liquors on the corner of 10th & Fremont, followed by the inaugural Dinner of Champions event. Rub elbows with some of the greatest champions of off-road racing from the past and the present, including Rod Hall, Jack Johnson, Rob MacCachren and KJ Howe, while partaking in a three course dining experience delivered by Michelin star Chef Drew Deckman. Click here to get tickets.

About 4 Wheel Parts
4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 87 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™. Visit them at4wheelparts.com or call toll-free 877-474-4821.
 
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